Check out our 2024 Corporate Sustainability Report!’s New Partnership with Promises to Enhance the Online Bidding Experience

10 Sep 2023

imageSeattle, WA, February 1, 2016 - -, the world leader in interactive auctions and, the largest auctioneer-centric web development company are announcing a new strategic business relationship. Together, they will rapidly deploy new web technology to enhance the online bidding experience for buyers and brand recognition for auctioneers. is a cornerstone for online auctions in the agricultural, industrial and commercial arenas, providing online bidding technology for professional auctioneers.  Billions of dollars’ worth of assets are offered at auction on annually.  In 2016 will be rolling out with their proven bidding experience directly on the auctioneer’s website in a true white label, or private label, experience.

“This is the perfect blend of technology for established auction companies.  Auctioneers focus their promotional budgets to drive traffic to their website, building their brand while still getting the benefit of the hundreds of thousands of regular bidders who frequent the auction platform,” said Nancy Romanus, CEO of “There is nothing in the marketplace today that offers this level of refinement or is backed by a company as successful as” will be installing this technology on existing websites while also working with auction companies to rebrand their online profile and incorporating this technology into newly developed websites. brings a team of developers and designers with over 100 collective years of auction and technology experience.  “The level of web development and customization necessary to provide a true white label bidding platform on an auctioneer's website makes a logical choice for  We are excited to be working with them,” noted Tim Hill VP of Sales for

Together and aim to accelerate the adoption of this technology in the auction market, with the goal of delivering a better buying experience for consumers and a better branding opportunity for auctioneers.


As the leader in broadcasting live and timed Industrial, Construction and Agriculture auctions, is dedicated to providing customers with top-tier service and the best online bidding experience. is in a class of its own with 20+ years of industry expertise, round-the-clock customer support, and a cutting-edge online bidding platform. As more sellers and buyers are looking to expand their business, continues to be the online bidding solution of choice.

Our global partners powered by ATG Media:,, and

To find out more, please contact:

About was founded in 1994 to provide technology leadership to the auction industry.  Directly involved in some of the most important advances in the auction industry, they have become the largest provider of auction syndication, calendaring and marketing services to auctioneers in North America. Their goal is help auctioneers connect with buyers and sellers in an expanding digital world.  For more information, please visit

To find out more, please contact:

About ATG Media

Founded it 1971, ATG Media’s websites allow bidders from around the world to browse fully illustrated sale catalogues and place bids over the internet in real time with live audio and video feeds delivering the auction room atmosphere. Bidders are also able to participate in timed, online-only auctions. In 2015, the sites sold 2m lots totalling in excess of £334m online.




Farmers Hot Line is part of the Catalyst Communications Network publication family.