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John Deere, Kinze and Ag Leader Technology Reach Collaboration Agreement

19 Mar 2024

John Deere, Kinze and Ag Leader Technology have reached a collaborative agreement aimed at simplifying the integration of their respective equipment and technological solutions for farmers. This strategic partnership enables farmers to seamlessly incorporate the high-quality equipment and digital solutions offered by all three companies into their agricultural operations.

Under this agreement, farmers utilizing Kinze and Ag Leader planting and display products will now have the option to effortlessly integrate their agronomic data into the John Deere Operations Center. Moreover, to ensure continuity and accessibility of cutting-edge technologies, John Deere will license planting technology to Kinze and Ag Leader, thereby resolving any existing litigation. This ensures that customers retain access to technologies like True Speed and SureSpeed.

“At John Deere, we’re proud of the equipment and technology solutions we develop for farmers, but we also know our customers have choices when they make equipment purchase decisions,” said Aaron Wetzel, Vice President of Production & Precision Agriculture Production Systems. “We put our customers first with this agreement, which will result in a more seamless integration of Kinze planting solutions with John Deere equipment and our technology stack. We remain committed to helping all of our customers, including those with mixed fleets, be more productive, profitable, and sustainable in their operations.”

Susanne Veatch, President of Kinze said, “We are excited to have True Speed back on the market. A key component of technologies like True Speed is the creation and collection of data. This agreement will benefit our joint farmer customers who utilize John Deere Operations Center by ensuring they can seamlessly integrate their data generated by any Blue Vantage controlled equipment.”

“Ag Leader is excited SureSpeed is available to our customers again. Our focus has always been to provide tangible solutions to the market through quality precision products that fit the mixed fleet grower. Being able to connect with other platforms like John Deere Operations Center through AgFiniti gives our growers the ability to seamlessly map and analyze data in one place regardless of equipment color. This agreement allows us to take another step toward better serving our customers’ growing needs,” said Al Myers, President of Ag Leader

The collaboration also paves the way for future technology collaborations between Deere and Kinze, with further details to be disclosed in due course.


Farmers Hot Line is part of the Catalyst Communications Network publication family.